The Cultivation of Cross-Culture Management Capability Through Strategic Alliances

The Cultivation of Cross-Culture Management Capability Through Strategic AlliancesLiu YingNorwegian civilise of ManagementAbstractAs we enter into an era of unused economy, we are facing plenteous oppurtunities as well as challenges never encountered before. Globlizaiton is one of the much-talked- closely aspects of the unfermented economy, however, while meaning a larger market, it also poses ample challenges against us. Cultivating the ability of cross-cultural management is one of the major challenges brought about by globalization. How to deal with this challegne is an interesting research topic which has accredited increasing attention from lots of researchers. This paper endpoint dispute the development of the capability of cross-cultural management by federal agency of establishing international alliances.

SECTION ONE INTRODUCTIONWith the introduction of the peeled economy, legion(predicate) theorists and practitioners in the business circle believe that cooperative arrangements will speed up in the future. If we look at the main characteristics of the virgin economy, we shall understand why they come up with that conclusion. What we picture or hear through the mass media most much concerning the virgin economy may be such lyric poem as ?information?, ?knowledge?, ?innovation?, ?globalization?, and so forth. All these concepts associated with the new economy indicate that in this new era, economy is crossing the old boundaries and economic activities are cosmos conducted without geographical limitations.



To have good performance in the new economy demands new skills that could not be obtained without seeking for new ways of cultivating such skills. As an important element of the new economy, globalization is winning more and more attention and is affected upon in a huge body of literatures. One secern problem in globalization is that firms will encounter great difficulties in a culturally different environment than in their home countries. The failure to cope with cultural differences will, most likely, result in poor...

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